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Marketing keeps me awake and why it does

Marketing keeps me awake and why it does

I was thinking about the marketing and client issues I see every day. It kept me awake for hours. But why, I asked myself? Is it that fact that what I learn is outdated so quickly? Is it that the marketing tools we use are constantly changing? Is it that clients think...
Help me out with the marketing terms

Help me out with the marketing terms

As a small business owner, marketing can be tough enough. Yet understanding common marketing terms and acronyms can be down right confusing. Here’s some questions you might be asking: So why do I need to know these marketing terms anyway? Can someone at least explain...
Technology. Where are you on the scale?

Technology. Where are you on the scale?

Many small business owners struggle with technology and to stay current, but the reasons differ. Some owners just want to stick to the tried and true, others worry about the cost and the learning curve and still others fear the future rather than embrace it. Here are...